Originally from VA, when Jack left for Olympia, WA there was very little specialty coffee in Richmond. He had always planned on heading back to RVA to start a roastery. Aimee had already spent many years in coffee and over that time developed a fascination with bar flow and hospitality. This grew into aspirations of someday designing her own coffee bar. Through the years, Jack and Aimee spent time traveling and visiting other coffee companies all over the world. This privilege allowed them to challenge their ideas of what a coffee company has to be.
Aimee and Jack’s goal is to source the best coffees possible all while paying the producers they work with two to three times “fair trade” pricing. Over the years they've formed several relationships with producers during their travels that they now work directly with. This is a main value for their company and are working towards a model where all of their coffees will be bought this way. Working directly with coffee producers helps the farmers afford to do things such as commit to organic farming practices, add welfare to their team by helping build more structural homes and rest areas on their property, offer food packages for their workers and so on. Some producers they work with offers scholarships to the young women who work on his farm.
While they are not roasting coffee they enjoy spending time outdoors hiking with their dogs, camping, playing board games, gardening and searching for the best food in any nearby city.